W.W. Clements, a former CEO and president of the Dr Pepper/7-Up Company, described the taste of Dr Pepper as one-of-a-kind, saying "I've always maintained you cannot tell anyone what Dr Pepper tastes like because it's so different. It's not an apple, it's not an orange, it's not a strawberry, it's not a root beer, it's not even a cola. It's a different kind of drink with a unique taste all its own."
Product placement for Dr Pepper was featured in The Return of Godzilla, even more so in the Americanized version Godzilla 1985, and two commercials for Dr Pepper in the 1980's featured Godzilla in them.
Godzilla Commercial #1
Godzilla Commercial #2